Krispy Kreme Kills Tigers
- Details
- Published on Wednesday, 13 August 2014 12:00
- Written by editor
Krispy Kreme is buying palm oil from companies which destroy rainforests and exploit local communities in Indonesia. We're heading into a meeting with the U.S. doughnut giant, and we want to show them that customers care about this.
Make the call. Ask Krispy Kreme to use responsible palm oil that doesn't destroy rainforests or peatlands and doesn't harm people.
There are only 400 Sumatran tigers left in the wild, and their paradise forest is being destroyed to make palm oil plantations for Krispy Kreme's suppliers. Palm oil is a natural ingredient in doughnuts and other yummy foods, but producers in Indonesia are wrecking the environment and exploiting local communities to make it.
Krispy Kreme is responding with PR spin to a damning report about its palm oil suppliers -- but we're not going to let them get away with it. Just a couple of weeks ago activists from Forest Heroes and SumOfUs went to grand openings in three different cities in the US and got the company's attention. We have a meeting with Krispy Kreme on Wednesday afternoon and we we want your voice to be loudest one in the room.
We know that palm oil suppliers respond to pressure from their big brand customers, and brands respond to us when we come at them from all sides.
Phone Krispy Kreme HQ now, before campaigners meet with company representatives on Wednesday afternoon.
The palm oil industry has had a devastating impact on the forests of Southeast Asia, wiping out millions of hectares of forest and releasing hundreds of millions of tons of greenhouse gases into the atmosphere.
Consumers shouldn’t have to choose between treats like doughnuts and the survival of the Sumatran Tiger. Even Wilmar, the world’s largest palm oil trader, which just last year was named the world’s least sustainable corporation for its role in deforestation, has agreed to stop doing business with producers that destroy the rainforest.
SumOfUs members have played an important role in fighting for a more responsible palm oil policy globally. Working with other groups as a movement, we convinced Kellogg’s and other big brands to commit to responsible palm oil, and eventually even Wilmar to follow. Krispy Kreme is expanding globally, but we’re already global. Right now I think we also have momentum on our side, so our campaigners will be in a great position when they walk into the meeting on Wednesday afternoon. Please strengthen their hand, and make the call today:
Phone Krispy Kreme and ask the company to use responsible palm oil that doesn't destroy rainforests or peatlands and doesn't harm people.
Thanks for all that you do,
Kaytee, Eoin and the rest of us.
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More information:
Krispy Kreme puts green frosting over its deforestation palm oil, The Forest Heroes Campaign, 10 July 2014
Campaign groups are raising the heat on palm oil sustainability, BetterPalmOilDebate.org, 5 August 2014
SumOfUs is a worldwide movement of people like you, working together to hold corporations accountable for their actions and forge a new, sustainable path for our global economy. Please help keep SumOfUs strong by chipping in $3.