Doritos
- Details
- Published on Wednesday, 17 December 2014 10:22
- Written by editor
Paov,
Incredible -- our Doritos campaign is already making waves. Our action outside the Asia-Pacific Rainforest summit in Sydney got the attention of both international press and Doritos' parent company, Pepsico. Check it out!
Plus, PepsiCo temporarily pulled its new Pepsi True product down from Amazon.com last month, after thousands of SumOfUs members flooded the page with negative reviews -- generating another wave of media coverage of PepsiCo's link to deforestation.
But the company still hasn't committed to protecting our rainforests. Almost 200,000 of us have already demanded that Doritos adopt a deforestation-free policy. Can you sign on to increase the pressure at this crucial moment?
Tell Doritos, it's crunch time to adopt a deforestation free policy.
Thanks for all that you do,
Kaytee and the team at SumOfUs
Original email:
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Orangutan families need our help. Their rainforest homes are being destroyed to make palm oil, which is bought by companies like PepsiCo to make crunchy snacks like Doritos.
Tell PepsiCo to change how it buys palm oil so the orangutans can live in peace.
Paov,
"For the bold" is the Doritos slogan, but you wouldn't think it from the parent company's tame response to the crisis in its supply chain. Rainforests are being destroyed for massive palm oil plantations in Southeast Asia, where workers, and even children, are trapped in modern slavery to cultivate the vegetable oil. Clearing forests and peatlands is driving endangered species like orangutans to extinction, all the while polluting the Earth's atmosphere with gigatons of greenhouse gases.
Doritos are made by PepsiCo, one of the world's largest snackfood companies and potentially a giant ally in the fight for conflict-free, sustainable palm oil. But for now there's no way to tell if the palm oil used in Doritos tortilla chips and dips is free of abuses, because PepsiCo hasn't closed the gaps which experts have pointed out in its policies.
There's plenty though to be hopeful about. The world's largest palm oil producers recently promised to halt deforestation for a year, while they study what exactly a forest is (seriously). Experts believe that we could get these producers to extend the moratorium indefinitely if brands like PepsiCo show producers that they're only interested in conflict-free, sustainable palm oil. We already convinced some of the world's largest traders to adopt zero-deforestation policies this year -- now let's make sure PepsiCo steps up too.
Tell PepsiCo to be bold and help save the rainforest.
Doritos chips and dips sold in the UK contain vegetable oils, and some clearly contain palm oil, like Cool Original Corn Chips flavour. Even the ones with only "vegetable oil" listed may in fact contain palm oil. As long as PepsiCo hasn't fixed its policies, there's no way to be sure you're not buying rainforest destruction, and all the suffering that comes with it.
Deforestation in Southeast Asia has made Indonesia the third largest carbon emitter on Earth. The orangutan, the Sumatran tiger, and countless other endangered species are being pushed to the brink of extinction.
Many workers are lured into palm oil plantations on false pretenses, and have their passports and IDs confiscated. Investigations have found workers being beaten by "enforcers", locked in tiny barracks at night, and not allowed to leave for any reason.
On top of all of that, the remaining forests of Indonesia are storing as much carbon dioxide as the entire Earth emits in a year, meaning that allowing the destruction to continue could detonate a carbon bomb.
Our appetite for crisps and partying is considerable, and there are lots of alternatives to Doritos. PepsiCo execs know this, and they will be particularly sensitive to publicity about palm oil in the coming weeks as people stock up for end of year parties and family celebrations. This gives us a unique opportunity to get PepsiCo’s attention.
PepsiCo responded to public pressure some months ago, when thousands of us signed petitions and phoned the company demanding a good palm oil policy. Recently the snackfood giant’s web pages on palm oil were subtly updated, but the company stopped short of what’s needed, and we’ve got to urgently kickstart it into action with a fresh new campaign.
Doritos, it’s crunch time to adopt a zero deforestation policy.
Thanks for all that you do,
Taren, Eoin, and the SumOfUs team
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