Living the New Economy - Social Coast

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Friday, 17 January 2014

Posted in Economics

WRITTEN BY KAT ZIMMER

Living the New Economy

An industrial landscape has dominated the part of Songhees territory known to most people as Vic West for at least a century. In its heart, there’s an unassuming and drafty brick building called the Roundhouse. Now surrounded by high-rise condos, it’s slated for redesign as a marketplace to serve the swelling crowd of urban dwellers. Over seven days last month, where railway workers tinkered with the train cars of a century ago, a new economy was being midwifed into existence. “Living the New Economy” was an exuberant convergence of visionaries and idea jammers who are working together to create and articulate this new economy.

The old economy is crumbling: globally, this has been obvious since at least 2008. The old models just aren’t working anymore, and many have started to realize they probably weren’t worth saving in the first place. Locally, Victoria’s dilapidated heavy industrial base is being transformed into a burgeoning knowledge economy of tech firms and services.

What does the new economy look like? In Victoria, at least, the trend isn’t toward globalized chains and big box stores: it’s small-scale entrepreneurs producing high quality goods for a niche market. It looks like local renewable energy projects like the Art Turbine that are not only functional, but are truly pieces of art. It’s an explosion in DIY culture, with creative startups like the Makehouse and the MakerSpace, where makers of all sorts will share tools, resources, and knowledge. Or Remove and Reuse, an online hub where upcyclers and artisans can share salvaged building materials and reduce the need for consuming new. It’s people realizing that together, we can achieve so much more: Raven Wireless, a proposed nationwide co-operative telecom company, hopes to provide an alternative to the “Big Three.”

The new economy tastes like dark and thick microbrews handcrafted locally. It smells like locally cured and smoked meats, crisp vegetables harvested within a hundred miles, and specialty baked goods prepared in Victoria’s proposed new food hub, a shared kitchen space for local food producers. I took part in a collaborative session to redesign the downtown core with hubs for enjoying these delights together, in community. The vision is to create a vital space where people “live out loud.” In the new economy, shopping isn’t a substitute for this kind of creativity.

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