Youre our North Star

You’re our North Star r1 ... Narwhal co-founders Emma Gilchrist and Carol Linnitt wearing our toque and sweater Dear Narwhals,

2020 has been the absolute worst, but each and every one of you has made our year a little bit brighter.

The Narwhal has been able to not only survive, but thrive, in difficult times thanks to our loyal readers, members and donors.

Every time you share a story, make a donation or tell a friend about The Narwhal, you help point the way toward a new model of Canadian journalism.

Readers like you have helped The Narwhal turn lemons into lemonade during this unprecedented year.

Here are just a few of the highlights:
  • The Narwhal’s readership ballooned to more than 2.7 million readers in 2020.
  • We hired eight new journalists in a year when news organizations nationwide laid off scores of reporters.
  • We were honoured with two Digital Publishing Awards, our photography documenting the Wet’suwet’en crisis earned recognition from the Canadian Association of Journalists and we were named as finalists for eight other national awards and three B.C. journalism awards.
  • We published nine major investigations, including a massive, cross-border collaboration with a U.S.-based non-profit newsroom.
  • Our reporting was featured on podcasts, radio shows and in dozens of publications, including the two largest newspapers in Canada.
  • Thanks to Narwhal readers joining our pod in record numbers, we now count more than 2,200 monthly members.
Sometimes even we have to remind ourselves that yes, we’ve really made the impossible possible.

The Narwhal was founded in response to an alarming decline in environmental journalism amid a growing climate crisis. We believed Canadians deserved better and deeper reporting about our natural world — and that they’d be willing to support us financially. Canada’s journalism establishment said it couldn’t be done. But thanks to all of you, we’ve managed to prove them wrong.

We’ve drafted a plan to make 2021 our biggest year yet, but we need your support to make it all happen.

We’re looking for 100 readers to give $100 by midnight tonight.

DONATE And we have a deal for you: give $100 today and we’ll send you a copy of our gorgeous new print edition when it’s hot off the presses this spring.

Thank you for all you do to make non-profit, made-in-Canada, ad-free journalism a reality every day. We look forward to serving you in 2021.

With gratitude,

Emma Gilchrist

P.S. Give $100 by midnight tonight and we’ll send you a copy of our limited edition annual print magazine this spring!

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