This is how we win PR in BC

It’s been just one week since the BC Attorney General David Eby unveiled his recommendations for the referendum on electoral reform -- and vested interests from the “no” side are already trying to sabotage it.

“No” side political operatives wasted no time in plastering the media with their anti-proportional representation (PR) rhetoric, and they’re pouring big money into a vicious propaganda campaign to scare voters away from PR. [1][2]

This referendum is a once in a lifetime opportunity for British Columbians to change the way we do politics, and we can’t afford to let political insiders who are clinging to a system that has left their power unchecked for years jeopardize this chance to upgrade our democracy.

But anti-PR misinformation is already spreading across the province, and if we want to counter it, we need to get our campaign off the ground now. Will you chip in so we can get to work, and drown out the anti-PR campaign propaganda that’s already spreading across the province?


Christy Clark’s successor, Andrew Wilkinson, has declared an all-out war on proportional representation. [3] He’s made it clear that instead of looking out for the interests of their constituents, his Liberal party is going to spend the next few months fighting tooth and nail to keep our outdated first-past-the-post system. [4] Why? Because time and time again, the first-past-the-post system has allowed the Liberal party to win total power over our province when as many as 55% of us have voted against them.

If we want to beat them, we’re going to have to pull out all the stops, and unleash a massive pro-PR campaign that reaches every corner of the province.

But I have to be honest with you. We won’t be able to launch a campaign big enough to win unless hundreds of us chip in to fund it.

If we secure the resources, we can:
  • Plaster the province with hard-hitting ads to build support for proportional representation and counteract the fear-mongering from the no side.

  • Launch a massive people-powered phoning drive, to call more than 100,000 British Columbians and make sure they’re voting for proportional representation.

  • Produce educational materials that outline the benefits of proportional voting systems, and make it easy for anyone to understand the systems on the ballot.
We’re ready to go all in to bring a new kind of politics to British Columbia, but we can only do it if enough people chip in to fund our campaign. Will you chip in to help us scale up our fight for proportional representation?


We’re in this together,

Chloe and Rachel on behalf of Leadnow

[2] We’re hearing reports from people across the Province that they’re seeing “No Proportional Representation” ads plastered all over their social media.

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